Facebook Live vs. Periscope

Facebook Live vs. Periscope

The battle over live streaming is on! Well… it has been for sometime. Twitter announced the launch of it’s live streaming app Periscope in March 2015, which Apple named as the best iOS app of 2015. This proved very popular given the obvious growing trend of #socialmedia broadcasting and that other apps; Snapchat, Vine and Instagram offered restricted recording of between […]

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Video Marketing vs Copywriting

Video Marketing vs Copywriting

There’s nothing quite like good sales copy, is there? The silky smooth writing of a professional, telling you why you need to buy a certain product now. But as time goes by and every Tom, Dick and Harry ventures into online-marketing, does sales copy still pack the punch it once did?

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