Search engine optimisation (SEO) is where our main goal is to help your website rank better in search-engines, using proven strategies and ethical practices.
Our SEO services work through multiple key steps each month and closely monitor the success of individual keywords and phrases to help your website rank higher than other competing websites.
SEO is fundamental to any business wishing to have a solid online presence. It’s not something that can be achieved overnight, to say so would be lying. However, the effort put into it over a short while will reap rewards further down the line when it comes to facing off against your competition.
Why is SEO important?
Search Engine Optimisation will help your customers find you. Correctly set up, SEO will help to increase your website page rank, which will determine how high it displays in the search engines. This is an essential part of any online strategy and will greatly increase your company awareness long-term.
Your competition will be investing in SEO to some level. Whether what they are doing is efficient or helping them is another matter, but if you’re not moving forward and improving your position, you’re losing ground to a competitor who is.
Compared to the costs associated with other forms of online marketing, such as pay per click advertising, social media marketing, or purchasing leads for an email marketing program, SEO provides a good ROI. PPC may drive more leads and social media may be more important for your image, but your organic SEO still remains the foundation of your online strategy.
Our SEO Services Expertise
A great SEO campaign cannot be packaged or templated, that’s why we build every single one from the ground up with your business goals at the core. We involve you at each stage of the search marketing process, so we can unlock your industry expertise and maximise all SEO marketing efforts.
Our SEO projects begin with a detailed audit, ensuring all of your website’s issues have been identified and prioritised in the correct order to fix.
- Technical Website Analysis
- On-site Content Audits
Failing to prepare is preparing to fail. Opportunities to improve positions and authority are identified through analysis of the search landscape and key competitor websites.
- Deep Competitor Analysis
- Tracking & Measurement (KPI)
- Keyword Strategy
By carefully optimising everything from your site’s architecture to its on-page content means that we can ensure that your website is given the best possible chance to rank in the SERPs.
- Schema JSON & Microdata
- Tags & Clean URLs
- Structured Data Validation
- Compression & Performance
- Robot, Crawl & Sitemaps
- 301’s and Redirects
We create content targeted around specific search terms that bring genuine value to the SERPs and helps to build site authority.
- Powerful web content
- Engaging campaigns
- Shareable Blogs & Articles
- Thought Provoking Visual Content
- Industry Leading Whitepapers
- Interactive Big Content
Using our high profile contacts, targeted PR and outreach, we accelerate and amplify the impact of key content pieces.
- Link Acquisition
- Digital Media/PR
- Influencer & Relationship Marketing
- Social engagement
- Paid Media
Greatness isn’t created overnight. To build success that lasts we continually measure, report and learn from everything we do. To keep driving results we:
- Measure Conversions/ROI
- Constantly Assess Key Metrics
- Analyse SEO Performance
- Provide Transparent Client Reports
- Review & Revise SEO Strategy
- Deploy fresh SEO techniques
Producing mind-blowing, shareable and search-friendly content is critical to SEO success.