Modernising a popular health drink brand with a new multichannel strategy
Matcha Temple, a superior matcha tea company landed in the UK in 2018 supplying revolutionary high grade matcha harvested from Uji, Japan with a unique blend of CBD, formulated in the UK. The vision was to develop a modern brand with traditional values, whilst promoting the benefits of Matcha & CBD in one power-packed product for daily use. They also required a web presence to support the growth of consumer sales.
Nuttifox has worked with Matcha Temple since the beginning across Branding, Product Design, E-Commerce Development and Graphic Design.
Creative & Digital Strategy to launch a global product
Brand
As a new brand to market, and indeed an entirely new concept, Matcha Temple needed to break through and appear bold enough to demand a space in the competitive space. A new drinks brand was required to convey the subtle nature of the drink, along with the health benefits of Matcha whilst educating consumers of the qualities CBD can offer.
By working closely, and researching the process and ingredients, we helped them form a strategy, come up with a brand name, design a new logo and identity, and launch a website that could do justice to this innovative drinks company.
Behind the scenes
On the face Matcha Temple looks fairly minimal, however the store packs a lot of eCommerce punch behind the scenes. From Klaviyo automation to Amazon FDA and fulfilment apps, the store is a powerhouse of efficiency.
Bespoke Shopify
We always wanted to do justice to this refined and considered product, so no ordinary store would do. We iterated on wireframes before design and building a tailored Shopify store for Matcha Temple. The store had to convey the brand closely and hit the right messaging to continue the experience for the user.
Facebook Fun
The main focus for Matcha Temple was developing a strong brand affinity with specific audiences.
We found the best results came from working with Facebook and the Facebook Pixel across campaigns to get the best results form this platform. We were able find and target some excellent data with a strong interest in these products. We combined this with value packed Ads which proved very successful to quickly establish a following for their brand.
Recent Work
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★★★★★Keith ConnorsFounder, TwilightsNuttifox went far and beyond what we were expecting. The team are brilliant and we have had such a fantastic response. Highly recommend.
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★★★★★Adil BurtallyDirector, Knights Property ServicesWhat I appreciate about working with Nuttifox is the thoughtfulness. They translates my vague ideas into meaningful action, asking insightful questions and delivering a better outcome than I could have asked for.
★★★★★Mel FranklinDirector, Agile Change ManagementChris and his team are always a pleasure to work with, nothing is too much trouble, and I can trust they will always deliver.
★★★★★Keith ConnorsFounder, TwilightsNuttifox went far and beyond what we were expecting. The team are brilliant and we have had such a fantastic response. Highly recommend.
★★★★★Alex CrabbeManager, Image & CoWe now have a high performing website, generating daily leads & we rank on page one for our target keywords. These guys know their SEO.
★★★★★Adil BurtallyDirector, Knights Property ServicesWhat I appreciate about working with Nuttifox is the thoughtfulness. They translates my vague ideas into meaningful action, asking insightful questions and delivering a better outcome than I could have asked for.
★★★★★Mel FranklinDirector, Agile Change ManagementChris and his team are always a pleasure to work with, nothing is too much trouble, and I can trust they will always deliver.
★★★★★Keith ConnorsFounder, TwilightsNuttifox went far and beyond what we were expecting. The team are brilliant and we have had such a fantastic response. Highly recommend.
★★★★★Alex CrabbeManager, Image & CoWe now have a high performing website, generating daily leads & we rank on page one for our target keywords. These guys know their SEO.
★★★★★Adil BurtallyDirector, Knights Property ServicesWhat I appreciate about working with Nuttifox is the thoughtfulness. They translates my vague ideas into meaningful action, asking insightful questions and delivering a better outcome than I could have asked for.
★★★★★Mel FranklinDirector, Agile Change ManagementChris and his team are always a pleasure to work with, nothing is too much trouble, and I can trust they will always deliver.
★★★★★Keith ConnorsFounder, TwilightsNuttifox went far and beyond what we were expecting. The team are brilliant and we have had such a fantastic response. Highly recommend.
★★★★★Alex CrabbeManager, Image & CoWe now have a high performing website, generating daily leads & we rank on page one for our target keywords. These guys know their SEO.
★★★★★Adil BurtallyDirector, Knights Property ServicesWhat I appreciate about working with Nuttifox is the thoughtfulness. They translates my vague ideas into meaningful action, asking insightful questions and delivering a better outcome than I could have asked for.
★★★★★Mel FranklinDirector, Agile Change ManagementChris and his team are always a pleasure to work with, nothing is too much trouble, and I can trust they will always deliver.
★★★★★Keith ConnorsFounder, TwilightsNuttifox went far and beyond what we were expecting. The team are brilliant and we have had such a fantastic response. Highly recommend.
★★★★★Alex CrabbeManager, Image & CoWe now have a high performing website, generating daily leads & we rank on page one for our target keywords. These guys know their SEO.
★★★★★Adil BurtallyDirector, Knights Property ServicesWhat I appreciate about working with Nuttifox is the thoughtfulness. They translates my vague ideas into meaningful action, asking insightful questions and delivering a better outcome than I could have asked for.
★★★★★Mel FranklinDirector, Agile Change ManagementChris and his team are always a pleasure to work with, nothing is too much trouble, and I can trust they will always deliver.
★★★★★Keith ConnorsFounder, TwilightsNuttifox went far and beyond what we were expecting. The team are brilliant and we have had such a fantastic response. Highly recommend.
★★★★★Alex CrabbeManager, Image & CoWe now have a high performing website, generating daily leads & we rank on page one for our target keywords. These guys know their SEO.
★★★★★Adil BurtallyDirector, Knights Property ServicesWhat I appreciate about working with Nuttifox is the thoughtfulness. They translates my vague ideas into meaningful action, asking insightful questions and delivering a better outcome than I could have asked for.
★★★★★Mel FranklinDirector, Agile Change ManagementChris and his team are always a pleasure to work with, nothing is too much trouble, and I can trust they will always deliver.
★★★★★Keith ConnorsFounder, TwilightsNuttifox went far and beyond what we were expecting. The team are brilliant and we have had such a fantastic response. Highly recommend.
★★★★★Alex CrabbeManager, Image & CoWe now have a high performing website, generating daily leads & we rank on page one for our target keywords. These guys know their SEO.
★★★★★Adil BurtallyDirector, Knights Property ServicesWhat I appreciate about working with Nuttifox is the thoughtfulness. They translates my vague ideas into meaningful action, asking insightful questions and delivering a better outcome than I could have asked for.
★★★★★Mel FranklinDirector, Agile Change Management